Championships are never won on the pitch. They’re won at practice.
Whether I’m competing on the softball field, against another author to crack the New York Times bestseller list, or a company deciding whether to hire me or another speaker for their event – I don’t want a fair fight. I want a competitive advantage…
During a softball game, I want the hours I spent in the gym, doing drills, and at the batting cage to give me an edge up. For my work, I want my preparation, study, reputation, experience, branding, and marketing to cause me to stand out above the others.
You too, will have a lot more success if you work to create a competitive advantage for yourself. So how do you do that? What are some powerful sources of competitive advantage?
How do you rate yourself on this list? What am I missing? Let me know below.