| Copywriting
Copywriting
Can Anyone Learn to Write Copy
I get asked all the time if it is really true that anyone can learn to write copy. I tell them all the same thing: You already know how to do it!
Because you already know how to tell stories. I just have to teach you the proper structure, and UNTEACH you all the crap your elementary and high school teachers beat into you. (Which is a lot easier today, since schools no longer teach people how to read and write!)
Mar 8, 2005, 08:00
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